Senior Manager, Web Content in San Francisco, California

Company: American International Transportation Network Company


We are looking for a Head of Content to play a leadership role in developing content strategy for a variety of digital products including Uber.com, a blog and marketing needs. The Head of Content will work closely with the Strategy, Brand, and Product teams and across the organization overall. You will be responsible for delivering strategic UX and marketing content, charting the creation of emotionally engaging, inspiring, & data-driven content and experiences for riders and drivers and building and leading a team of content strategists, and copywriters, and content marketers.

What you ll do:

Lead engagement through effective storytellingDrive a web content roadmap that considers the objectives and needs of Product, Marketing, and Brand teamsProvide guidance on content strategy with respect for architecting the core websiteBuild a scalable content marketing engine that balances brand, quality, customer needs and acquisitionLead the editorial team to ensure it is maintaining the editorial voice, meets and exceeds our customers expectations, and answers the core questions people haveAnalyze content performance and use insights to produce better contentDevelop and maintain brand voice and brand style guideWork highly collaboratively with SEO and share measurable KPIs for organic traffic generationAdvocate for writing and design that supports the content and the user across the organization.

Why you d be a good fit:

You re a pro in understanding user needs and meeting them.You ve contributed to product experiences to make them more intuitive, useful, and delightful.You ve created great user-focused content strategies for different customer segments.You have a deep understanding of UX and how copy and interaction design support one another, and know when something needs words just as much as when it doesn t.Your strategy means business.

Your approach is rooted in bottom-line thinking, using analytics, research, and data to guide creative decisions and support arguments.You are able to drive research needs, align to existing research and handle research efforts.You use content to meet core business objectives and are able to articulate and substantiate your decisions to peers and senior-level executives alike.You design with content and words.

You play equal parts business strategist, editor, designer, researcher, and scientist using compassion, logic, and hard data to develop messaging hierarchies that communicate exactly the right thing to the right person at the right time.Your curiosity is contagious.You see words as a powerful tool for connecting to people, and seek to understand who our users by asking the right questions, anticipating needs, and drawing insights from behaviors.You feel a strong sense of ownership and responsibility not just for your deliverables, but to solve problems for people through the lens of language.PerksEmployees are given Uber credits every month.The rare opportunity to change the way the world moves.Were not just another social web app, were moving real people and assets and reinventing transportation and logistics globally.Smart, engaged co-workers.


Associated topics:
article, composer, compositor, editor, editorial, newsgathering, newswriter, proofread, screenwriter, text

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